Frenemies - Where Sales and Marketing Talk
Welcome to Frenemies - the podcast where Sales and Marketing talk. Julia Hartwig believes that the B2B system is broken and that Sales and Marketing don't have to be Frenemies. That's why she sits down once a week to uncover how Sales and Marketing can be more aligned, how to create impactful campaigns, and industry news.
Frenemies - Where Sales and Marketing Talk
#18 How to startup in 2023 with Marc Denier
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Julia Hartwig & Ahmet Albayrak
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Season 1
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Episode 18
In this episode Ahmet and Julia are joined by Marc Denier, the Co-founder of StageSet to talk startup. Together the three discuss how it is to found a startup in a difficult economy, how to prioritize between Sales, Marketing, and Product as well as how to land your first customer.
Topics discussed in this episode:
- Balancing responsibilities as a startup leader
- Making brainstorms productive
- Differentiating between good ideas and impactful ideas
- How to build targets as a newly founded startup
- Why startups need to prioritize documenting
- What does the tech stack at a startup look like
