Frenemies - Where Sales and Marketing Talk
Welcome to Frenemies - the podcast where Sales and Marketing talk. Julia Hartwig believes that the B2B system is broken and that Sales and Marketing don't have to be Frenemies. That's why she sits down once a week to uncover how Sales and Marketing can be more aligned, how to create impactful campaigns, and industry news.
Podcasting since 2023 • 34 episodes
Frenemies - Where Sales and Marketing Talk
Latest Episodes
#32 How AI Is Reshaping Growth and Go-To-Market with Michael Heiberg
AI isn't just changing products - it's changing how companies build, grow, and compete. In this episode of Frenemies, Julia sits down with Michael Heiberg, CEO of Ocean.io, to explore how AI is fundamentally reshaping product development, go-to...
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Season 3
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Episode 32
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48:46
#31 Rethinking Go-To-Market with Jennifer Montague
It's time to rethink Go-to-market and put the funnel to rest. In this episode of Frenemies, Julia sits down with Jennifer Montague, Senior Director of Go-To-Market at Verdane, to unpack what truly drives sustainable growth in B2B companies. Dra...
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Season 3
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Episode 31
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1:00:10
#30 How to get sh*t done - Productivity hacks
We are close to the end of the year 2023 - time to get sh*t done! In this episode Julia talks about the facts and hacks to increase your productivity by improving your focus, prioritization, and consistency. The topics discussed in...
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Season 2
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Episode 30
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37:08
#29 Burnout Talk with Sally Clarke
Burnout - we all have heard the term, but what does it actually mean and how do you spot it? On this episode Julia Hartwig is joined by Sally Clarke, a burnout expert, author, and keynote speaker. Together they dive into the first signs of a bu...
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Season 2
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Episode 29
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38:06
