Frenemies - Where growth meets reality
Welcome to Frenemies - the podcast where growth meets reality. Julia Hartwig believes that the B2B system is broken and that strategy and execution don't have to be disconnected. At the center of Frenemies stands one goal: uncovering the alignment trap most SaaS companies face within their go-to-market functions.
That's why Julia sits down with a guest every second week to uncover the key topics driving alignment and industry news.
Frenemies - Where growth meets reality
#18 How to startup in 2023 with Marc Denier
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
In this episode Ahmet and Julia are joined by Marc Denier, the Co-founder of StageSet to talk startup. Together the three discuss how it is to found a startup in a difficult economy, how to prioritize between Sales, Marketing, and Product as well as how to land your first customer.
Topics discussed in this episode:
- Balancing responsibilities as a startup leader
- Making brainstorms productive
- Differentiating between good ideas and impactful ideas
- How to build targets as a newly founded startup
- Why startups need to prioritize documenting
- What does the tech stack at a startup look like
